Painting To Sell Your Home

Posted by Jessica Botkin on Sunday, May 4th, 2014 at 8:57am.    1322 Views

To Paint, Or Not To Paint? That is Always The Question

Paint. It’s crucial and not the most fun task for most of us. When prepping your home to sell, the super cute hot pink walls with black polka dots in your daughter’s bedroom and the orange and black Bengal Striped, Man Cave may showcase your personal interior design talents BUT are likely not the best options when placing your home on the market. 

Step Into The Buyer's Shoes

You are excited to see the potential house of your dreams; you’ve got big plans for an extensive library in one of the upstairs bedrooms. In the basement, you have your classy, wet-bar and entertainment area and secluded workout space in the back study. Like most of us, you are balancing your daily to-do list and family life, and do not envision a remodel within your new home. You went down that road years ago.

 You inwardly cringe as you realize the upstairs bedroom/planned library appears to have been painted by Kelly Kapowski from Saved By The Bell. You mentally add painting to the to-do list. Still optimistic, you head to the basement with your Realtor. As a lifelong Cleveland Browns fan, the very last mural you’d like to view is Bengal stripes, and yet, there it is. As you audibly sigh, your Realtor asks if the paint is an issue. You reply with a nod, adding, “now I know why there weren’t any pics of the basement. I’m happy to move on to the next house.”

From The Outside Looking In 

From a professional standpoint, I have seen this scenario play out time and time again. While there are plenty of potential buyers who wouldn’t think twice about having to repaint a few rooms (and probably planned on it anyway). There are an equal number of those who will shirk at the mention of a honey-do list upon moving. In particular, the newer build sub-divisions where most of the homes are 90% the same, if there’s one down the street priced within the same range, you can place your hard-earned cash on the fact that most buyers will choose the home that is neutrally toned over one blazing with the seller’s personalities.

The goal when selling, is to allow the buyer to picture themselves residing within the home as easily as possible. As a seller, you also want to showcase your home’s best features, which are likely NOT the hot pink bedroom, chalkboard wall paint or Bengal striped basement. Allow potential buyers to see the great hardwood floors, the character in the over-sized trim, the upgraded lighting, the beautiful view from the morning room windows.

Keep in mind neutral doesn’t have to mean “blah” your home in beige and white. Check out Gregory Hancock’s blog on the new neutrals for excellent tips on making your home feel warm and inviting to potential buyers without losing ALL personality. Often times, the homes that show the best feel, warm, inviting and comfortable to potential buyers. Still in doubt? Visit a few model homes to get a real feel for what’s hot in painting trends without going overboard. 

Jessica Botkin

Greater Dayton Ohio Realtor or 937.469.3404

2 Responses to "Painting To Sell Your Home"

Juanita Limes wrote: Jessica, nail on the head dear! Any service or product is better when you put yourself in their position, and that's what awesome Realtors do. They don't chase paychecks, but focus on the needs and goals their clients have. This was a good read, thanks for sharing!

Posted on Monday, May 5th, 2014 at 9:10am.

Jessica Botkin wrote: Thank you Juanita, it is truly an honor to be chosen to represent any buyer or seller on one of the largest transactions of their lifetimes. I know it's is a task that is not taken lightly by myself as well as my colleagues at BHHS!

Posted on Monday, May 5th, 2014 at 11:26am.

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