Ohio Realtor Tips for Success

Posted by on Saturday, January 3rd, 2015 at 10:01am.    2508 Views

Tips and Advice for New Realtors

I have already written several posts about buying a home and helping first time buyers. Today, I thought I would do something different and write a story about helping  new Ohio Realtors and agents in other states learn a few things about the business from a seasoned professional.


When I entered the Ohio real estate industry several years ago, I made some mistakes. The good thing about making mistakes is that a smart person will learn from those mistakes. Keep reading below and perhaps I can help you avoid some of the same mistakes that I’ve endured.

So, you are a brand new Realtor, you’ve taken all of the required education and passed your exams, Congratulations! Your new chosen career is about to begin a wonderful journey.

You have chosen a career that is probably much different than what you were used to. No more guaranteed weekly pay checks, no more employer provided healthcare insurance and no more being tied to a time-clock (my favorite).

You will wake up every morning, basically unemployed! If you don’t want to starve, it is up to you to make sure that you don’t. Your entire financial future is in your hands and if you don’t take the necessary steps to insure your financial viability, then you will fail.

Many new Realtors make the mistake of not getting their name and information out to the public and often hear about a friend or family member buying a home with another Realtor. It could very well be because they didn’t know that you were a Realtor.

Let your sphere of influence, friends and family know that you are a Realtor and would be happy to help them with their real estate related needs. Let them know that if you don’t have the answers to your questions, you will gladly get them for them from your peers and/or management. Shout it from the roof-tops; I am a Realtor!

You can do a lot of self-marketing without having to spend a small fortune. (like I did) In my first year in real estate, I spent nearly twenty thousand dollars on placing ads on grocery store shopping carts, phone book full page covers and so much more.

I spent so much money on trying to promote myself that I nearly went bankrupt in my first year in the business because I didn’t focus on the right things. By the way, those expensive ads generated zero business. You will not find my mug shot on any more shopping carts or phone book covers. LOL. (and hopefully, you will never find my mug shot on the wall at the Post Office either).

Many new Realtors will go into their office and do “phone duty” in order to pick up new clients. That can be an excellent way to get some business if you’re lucky enough. From my experience as a “duty agent” I found that I was simply a non-paid secretary that was answering the phone and forwarding the calls to the more experienced agents that had listings, etc. I didn’t have much luck with phone duty, so I gave it up.

There are plenty of ways to get your name “out there” and becoming recognized as a knowledgeable and excellent Realtor without making some of the same mistakes that I did.

At this point, I am going to ask YOU a question.

Would you like to read more about my experiences and mistakes in real estate from the past? Would you like some more tips and advice to help you succeed in the business? If so, please comment on this article below or let me know via cell or email. I’ve never done it this way before, but it is my way of gauging your interest. If I receive enough interest, I will take the time to continue on with another post. In the meantime, I’m heading out the door to meet with more of my clients. Have a wonderful day!

2 Responses to "Ohio Realtor Tips for Success"

dane wrote: hello marty,

i'm with another brokerage, but i don't get much help with my business. my question is i have some advertising, and call people back within the hour, but i don't seem to get much response. what am I doing wrong? i'll understand you not wanting to answer this because i work under a different brokerage but if you don't mind? i don't have a large sphere of influence to work with.

Posted on Saturday, January 10th, 2015 at 9:29am.

Marty Snyder wrote: I don't mind helping, its what I do for a living. :-)

You mentioned that you contact people back within a hour and want to know what you might be doing wrong.
My 1st question is; how soon within that hour are you reaching out to them?

Statistics have proven that every 5 minutes that pass after an initial contact, you lose a substantial percentage of ever gaining this person as a client.
I hope this helps!

If you ever want to work at a brokerage that is genuinely interested in helping its agents excel in this business, let me know. I'll be glad to get you a confidential interview.

Posted on Saturday, January 10th, 2015 at 10:06am.

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